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Practical SEO, AI search, and paid media insights from practitioners — not content marketers.
GEO/AI SearchAI Overviews
11 min readWhat Is a Google AI Overview (And How Do You Get Cited In One)?
A Google AI Overview is an AI-generated summary at the top of search results that pulls from multiple sources. Learn what triggers them, how Google picks citations, and how to get your business cited.
April 5, 2026Read
GEO/AI SearchSEO
10 min readGEO vs. SEO: What's the Difference and Do You Need Both?
SEO gets you ranked. GEO gets you cited by AI. Learn how these two disciplines differ, where they overlap, and how to run them as one strategy to cover the full search landscape in 2026.
March 23, 2026Read
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